The Ground Rules, Written Plainly

These Terms & Conditions (“Terms”) govern your access to and use of the AS Scale website at asscale.com (the “Website”) and any information, content, or enquiry facility made available through it. AS Scale (“we”, “us”, or “our”) is an AI automation agency that helps businesses automate repetitive work and scale through intelligent systems.

By accessing, browsing, or using this Website, or by submitting an enquiry through it, you confirm that you have read and agree to be bound by these Terms. If you do not agree with any part of them, please do not use the Website.

If you are using this Website on behalf of a company or other organisation, you confirm that you have the authority to accept these Terms on its behalf, and “you” refers to that organisation.

It is worth being clear about the scope of this Website so there is no confusion about what you are agreeing to. This Website:

• Publishes information about AS Scale and the services we offer.
• Hosts articles and other written content on our blog.
• Provides a contact form through which you can send us an enquiry.

This Website does not sell products, process payments, or take orders. It has no user accounts, logins, or subscriptions, and there is nothing on it to purchase. Any commercial relationship with AS Scale begins with a conversation, not a checkout.

AS Scale designs and builds intelligent automation for businesses. The service areas described on this Website include:

• AI automation solutions and strategy
• Autonomous AI agents
• AI voice receptionists and voice agents
• Cross-platform workflow automation
• Custom AI software development
• Business systems integration and website development

Descriptions of these services on the Website are provided for general information. They are indicative of what we do, not a fixed specification, and the exact scope of any work we carry out for you will be set out in a separate written proposal or agreement.

Nothing on this Website constitutes a binding offer to provide services, and no contract is formed simply because you submit the contact form or book a call with us. Submitting an enquiry starts a conversation; it does not commit either of us to anything.

Any engagement between you and AS Scale will be governed by a separate written agreement, proposal, statement of work, or quotation agreed between us. That document will set out the scope of work, deliverables, timelines, fees, payment terms, and ownership of what we build. Where anything in such an agreement conflicts with these Terms, that agreement takes precedence for the work it covers.

Pricing, timelines, and outcomes discussed informally — in an email, on a call, or on this Website — are estimates given in good faith and are not binding until confirmed in a written agreement. We reserve the right to decline any enquiry or project.

When you contact us, you agree to provide accurate and complete information, and not to impersonate any other person or organisation.

You may use this Website for lawful purposes only. You agree not to:

• Use the Website in any way that breaches applicable law or regulation, or that is fraudulent or has a fraudulent purpose or effect.
• Submit false, misleading, abusive, defamatory, obscene, or unlawful content through the contact form.
• Use the contact form to send unsolicited marketing, spam, chain messages, or bulk enquiries.
• Attempt to gain unauthorised access to the Website, the server on which it is stored, or any connected system or database.
• Introduce viruses, trojans, worms, logic bombs, or any other material that is malicious or technologically harmful.
• Attack the Website via a denial-of-service attack or any similar means.
• Scrape, harvest, or systematically extract content or data from the Website by automated means without our prior written consent.
• Reproduce, duplicate, copy, resell, or otherwise exploit any part of the Website for commercial purposes without our permission.

We may suspend or restrict access to the Website, in whole or in part, where we reasonably believe these Terms have been breached, and may report serious breaches to the relevant authorities.

All content on this Website — including text, graphics, logos, the AS Scale name and branding, page design, layout, code, illustrations, and blog articles — is owned by AS Scale or used under licence, and is protected by applicable intellectual property laws.

You may view, download, and print pages from this Website for your own personal or internal business reference. You may not republish, redistribute, sell, or commercially exploit our content, or use it to train machine learning or AI models, without our prior written permission. Where you quote or reference our content, please attribute it to AS Scale.

Ownership of anything we build for you as a client — code, workflows, automations, or other deliverables — is governed by the written agreement covering that work, not by these Terms.

We build systems that use artificial intelligence, and we think you should understand what that means before relying on them. AI systems are probabilistic, not deterministic: they can produce inaccurate, incomplete, or unexpected output, and their behaviour can change as underlying models and third-party platforms are updated.

Because of this, AI-driven systems we design are intended to support and augment human decision-making, not to replace human judgement or oversight in matters of consequence. You remain responsible for reviewing output before relying on it in legal, financial, medical, safety-critical, or similarly sensitive contexts, and for ensuring that your use of any system we build complies with the laws and regulations that apply to your business.

Any results, efficiency gains, cost savings, or return on investment described on this Website are illustrative examples of what automation can achieve. They are not guarantees, forecasts, or promises of the results you will obtain, which depend on your own processes, data, and circumstances.

This Website relies on third-party providers for hosting, email delivery, and performance measurement, and the solutions we build commonly integrate with third-party platforms such as CRMs, calendars, messaging tools, and AI model providers.

Those services are operated by independent companies under their own terms and pricing. We do not control them, and we are not responsible for their availability, performance, changes to their APIs or pricing, or any interruption they cause. Where a solution we build depends on such a service, your use of it is also subject to that provider's terms.

Any links from this Website to external sites are provided for convenience only and do not imply endorsement. We are not responsible for the content of any external site.

This Website and its content are provided on an “as is” and “as available” basis. While we take reasonable care to keep the information on it accurate and current, we make no representations or warranties of any kind, express or implied, as to its accuracy, completeness, reliability, or fitness for any particular purpose.

Content on this Website — including blog articles — is general information about AI and automation. It is not professional, legal, financial, or technical advice, and you should not act on it without appropriate advice tailored to your situation.

We do not warrant that the Website will be available uninterrupted, secure, or error-free, or that it will be free of viruses or other harmful components. Access may be suspended, withdrawn, or restricted at any time without notice.

To the fullest extent permitted by applicable law, AS Scale shall not be liable for any indirect, incidental, special, consequential, or punitive damages, or for any loss of profits, revenue, business, goodwill, data, or anticipated savings, arising out of or in connection with your use of — or inability to use — this Website or its content.

Our total aggregate liability arising from your use of this Website shall not exceed a sum equal to the amount, if any, you have paid to AS Scale in respect of the Website. Liability arising from services we deliver under a written agreement is governed by the limitation of liability set out in that agreement.

Nothing in these Terms excludes or limits our liability for fraud, fraudulent misrepresentation, death or personal injury caused by our negligence, or any other liability that cannot lawfully be excluded or limited.

You agree to indemnify and hold harmless AS Scale and its personnel against any claims, losses, liabilities, damages, costs, and reasonable legal expenses arising from your breach of these Terms, your misuse of this Website, or your violation of any applicable law or the rights of any third party.

Our handling of personal data is described in our Privacy Policy, which forms part of these Terms. It explains what we collect through the contact form, the small number of service providers involved, the fact that this Website maintains no customer database, and your rights under India's Digital Personal Data Protection Act, 2023 and the GDPR.

We may revise these Terms from time to time to reflect changes to our services, our tools, or the law. The current version is always the one published on this page, and the “Last updated” date above tells you when it last changed. Continuing to use the Website after a change means you accept the revised Terms.

If any provision of these Terms is found to be invalid or unenforceable, that provision will be limited or removed to the minimum extent necessary, and the remaining provisions will continue in full force.

A failure by us to enforce any right under these Terms is not a waiver of that right.

AS Scale operates from India. These Terms and any dispute arising from them or from your use of this Website are governed by the laws of India, and the courts of India shall have exclusive jurisdiction. Before commencing any formal proceedings, we ask that you contact us so we can try to resolve the matter directly.

If anything in these Terms is unclear, or you need to raise a concern about the Website or our services, please get in touch. Enquiries are handled by Mohammed Adnan Hussain, Founder of AS Scale.

You can also reach us through our contact page.